28.02.2023 | reading time approx. 5 min.

New headquarters with high-tech production plant and hundreds of new jobs

ZIEHL-ABEGG is building a new production and logistics center for biomimetic high-tech fans in the USA

Ground-breaking ceremony ZIEHL-ABEGG Management in Winston-Salem (from the left): Thomas Brommer, Director Sales International, Jimmy Mitchell ZIEHL-ABEGG USA, Dr. Marc Wucherer, CEO ZIEHL-ABEGG SE, Joachim Ley, COO ZIEHL-ABEGG SE and Mirco Herrmann, Managing Director ZIEHL-ABEGG USA

With the official ground-breaking ceremony and an investment of 100 million euros, ZIEHL-ABEGG has begun the largest and most innovative construction project outside Germany in the company’s history. The new plant in the USA will be built about just 20 km away from the existing location in Greensboro, in Winston-Salem/North Carolina.

Winston-Salem/North Carolina – 48,500 mfor the production of climate-friendly, sustainable fans

From the left. The Mayor of Winston-Salem James Allen Joines and Dr. Marc Wucherer CEO ZIEHL-ABEGG SE

The project will create production facilities, logistics and administration buildings, with an adjoining research and development center on a site covering an area of 48,500m2. The new headquarters will provide the hub for the production of worldwide successful biomimetic fans in North America and with 11 sales offices will serve the markets in the USA, Mexico and Canada.

ZIEHL-ABEGG – extensive portfolio of sustainable, high-efficiency fans equipped with intelligent, energy-saving ECblue motor technology

High level of vertical manufacture with intelligent production systems

According to the ZIEHL-ABEGG management, the orientation of the proposed new production plant will be governed by the stringent criteria of ZIEHL-ABEGG’s extremely high standards of quality, geared towards the needs of the future, based on ZIEHL-ABEGG’s existing state-of-the-art production plants with uniform framework and process conditions

Joachim Ley, 

“We will not only be expanding capacities but also further improving our production capabilities. With a fully integrated production system, starting with the motors, we will be able to offer our customers a high degree of flexibility and short delivery times.” 
Joachim Ley, 
Chief Operations Officer


“This day marks the beginning of a 100 million euro investment by ZIEHL-ABEGG in a new, state-of-the-art production complex for the North American market and the largest single investment in one location in the history of the company.”
Dr. Marc Wucherer, CEO of

Dr. Marc Wucherer, 

Mirco Herrmann, Managing Director 

“Here in the USA we are creating one of the most advanced and leading production and development centers for applied and efficient fan technology. In the medium term, we will be equipping the Winston-Salem site with a development laboratory together with extensive systems for both airflow measurement as well as motor test rigs,” says Mirco Herrmann, the long-serving Managing Director of the location in the USA and the person largely responsible for its successful development.